Jack Stack Barbecue | Kansas City
How do you create a campaign with the two best things in KC, barbecue and football?
Start by casting two Chiefs offensive linemen to be the spokesmen for the classic Kansas City barbecue restaurant, Jack Stack. Create a 60 second CTV spot using a funny quip that is shot in the style of breaking the fourth wall to connect with the customer. Make supporting social videos that are lighthearted and entertaining and supporting paid media ads to retarget and hit home the message of the campaign.
Created at AgencyOf. Production partners: Outrider. Motion House.
Skills: Art Direction, Production, Direction, Conceptual Thinking, Typography, Animation.
Video Production partners: Outrider. Motion House.